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TikTokers have taken up “deinfluencing.” It’s a trend that aims to topple influencer culture, but why does it feel like a messy contradiction? ...
By Bethiah Negussie - February 06, 2023
"Deinfluencing" is the newest buzzword and trend that aims to disrupt the influencer economy. But Influencing and deinfluencing just might be two sides of the same coin.

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